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LivLife People

Sam Yates, Founder, Director of Fundraising

It was the research into the socio-cultural effect of tourism on the Maasai which Sam did with Max in 2004 that led to idea of LivLife. Holding a Bachelors Degree in Geography and a Masters Degree in International Development: Project Management from Manchester University, Sam brings a lot of theoretical expertise to LivLife to go with his passion and ideas which form the basis for our strategy and drive LivLife forward. Sam is also responsible for all the fundraising that the charity does from grants to events, so if you have any ideas or would like to be part of the fundraising team, please contact him on

Max Griffiths, Founder, Director of Projects

Max has been volunteering on LivLife work since the Maasai asked him and Sam for help in 2004. In 2005 he led a group of students from the University of Nottingham to raise the funds for and then build Meserani Education Centre and since then he has been a programme coordinator, teacher, trustee and adviser, meaning he knows the Centre inside out! With a Bachelors Degree in Geography and a Masters Degree in Education and Development Max as well brings a level of academic expertise and he was appointed as the Executive Director of LivLife in November 2010 having been made one of the winners of the Vodafone World of Difference Programme.

David Adam, Trustee

David has experience project managing in Tanzania, including a year with LivLife. He has experience working on a range of development issues and currently works in the UK for a human rights charity. He holds a masters in International Development and Environment and works with LivLife on fundraising and project support.

Ruthie Taylor, Trustee

Roxanne Matthews, Project Manager: Education & Creative

Roxanne has been one of the keenest LivLife supporters and volunteers since we formed and has been out to volunteer at Meserani Education Centre no fewer than three times. Roxanne brings with her a wide variety of expertise from a lifetime involvement with the educational movement Woodcraft Folk and jobs managing outreach programmes for disadvantaged children in South East London and working in the education department at the Wallace Collection in London. She joined the LivLife Tanzania team in March 2010 as a Project Manager on Education & Creative projects, overseeing the expansion of the kindergarten, the development of the after-school programme and the creative side of our income generating activities.